Dom Raban

MD of Corporation Pop, a digital innovation agency, Dom created Xploro, an app to reduce the stress and anxiety associated with hospitalization and improve the health literacy of children based on his daughter's experiences.

Tech for Good

In 2011 Dom’s 13 year old daughter, Issy, was diagnosed with a rare form of bone cancer called Ewing’s Sarcoma. Issy’s yearlong journey through the health service involved 18 rounds of chemotherapy, spinal surgery and an eight-week trip to the United States for Proton Therapy. Her treatment was characterized by two extremes. On the one hand she had fantastic clinical care – the reason why she is fit and healthy today and about to go to University. On the other she received very little prior information about what would happen to her. What information there was, was directed at Dom and his wife, which left Issy feeling isolated and ignored and has coloured her opinion of health services to this day.
As MD of Corporation Pop, a digital innovation agency, Dom wanted to use his professional skills to address the problem and so his company is building the world’s first healthcare app to use augmented reality, gamification and artificial intelligence to deliver health information directly to children. Dom has created Xploro an app to reduce the stress and anxiety associated with hospitalization and improve the health literacy of children.

Previous talks at Being The Story

Patient’s Virtual Guide: filling the hospital information vacuum

As MD of Corporation Pop, a digital innovation agency, Dom wanted to use his professional skills to address the problem and so his company is building the world’s first healthcare app to use augmented reality, gamification and artificial intelligence to deliver health information directly to children. With the support of Nominet Trust funding, Dom is creating Patient’s Virtual Guide to reduce the stress and anxiety associated with hospitalization and improve the health literacy of children.